Vision:

The strict preservation of the bush with the object of handing this on as a legacy to our younger generations.

Unchanged since the time of Wac Campbell (MalaMala’s first owner in 1929), the Rattray Family remain thankful for his foresight and for leaving a legacy that has been tantamount to the success of this world-renowned reserve through the generations to present.

Mission:

Through the sustainable and profitable management of the environment that forms MalaMala Game Reserve, and through practices of responsible and ethical tourism, this vast wilderness will remain untouched for the enjoyment of all inhabitants of this country (South Africa), and the planet.